Role Of Effective Communication On The Growth Of Small Scale Business

A Case Study Of Vic-Van Ltd, Aba, Abia State
ABSTRACT

The purpose of the study is to find out the role played by effective communication on the growth of small scale business in Nigeria. Effective communication plays a major role on the growth of small scale business in Nigeria. Management and communication are inseparable. It is the pivot in which activities of the various departments relate to enhance industrial growth, productivity and harmony in Vic-Van Ltd. The research work comprised five chapters. Chapter one is the introduction to the research work and it reveals the background of the study. Chapter two is the literature review and it reveals the effect of communication on the growth of small scale business and the problems encountered in maintaining effective communicator. Chapter three is the research design and methodology and it reveals the method the author used in achieving its conclusion. Percentage methods used to analyze the data gathered and presented in a simple percentage table. Chapter five is the summary of findings, conclusion and recommendations.

TABLE OF CONTENTS

Title Page
Approval Page
Dedication
Acknowledgments
Abstract
Table of Contents

CHAPTER ONE
1.0 Introduction 1
1.1 Background of the study 1
1.2 Statement of the problem 3
1.3 Objectives of the study 4
1.4 Research questions 4
1.5 Significance of the study 5
1.6 Scope of the study 6
1.7 Limitations of the study 6
1.8 Definition of terms 7
1.9 Brief history of Guaranty Trust Bank 8

CHAPTER TWO
2.0 Literature Review 11
2.1 Meaning and nature of communication 11
2.2 Types of communication in business organization 12
2.3 Communication channels in the organization 15
2.4 Communication barriers 18
2.5 Roles of communication to the growth of small
business 20
2.6 When communication is said to be effective 22

CHAPTER THREE
3.0 Research methodology 30
3.1 Introduction 30
3.2 Research design 30
3.3 Population of the study 31
3.4 Sample size and sampling techniques 31
3.5 Research instrument 32
3.6 Validity and reliability of measuring instrument 32
3.7 Research procedures 33

CHAPTER FOUR
4.0 Data presentation and analysis 34
4.1 Introduction 34
4.2 Data presentation 34
4.3 Data analysis 36
4.4 Test of hypothesis 38

CHAPTER FIVE
5.0 Summary of findings, Conclusion and
Recommendations 42
5.1 Introduction 42
5.2 Summary of findings 42
5.3 Conclusion 43
5.4 Recommendations 44
5.5 Suggestions for further studies 44
Bibliography 46
Appendices 47-49

 

APA

Role Of Effective Communication On The Growth Of Small Scale Business. (n.d.). UniTopics. https://www.unitopics.com/project/material/role-of-effective-communication-on-the-growth-of-small-scale-business/

MLA

“Role Of Effective Communication On The Growth Of Small Scale Business.” UniTopics, https://www.unitopics.com/project/material/role-of-effective-communication-on-the-growth-of-small-scale-business/. Accessed 21 November 2024.

Chicago

“Role Of Effective Communication On The Growth Of Small Scale Business.” UniTopics, Accessed November 21, 2024. https://www.unitopics.com/project/material/role-of-effective-communication-on-the-growth-of-small-scale-business/

WORK DETAILS

Chapters:
5
Pages:
52
Words:
6584

Here’s a typical structure for Role Of Effective Communication On The Growth Of Small Scale Business research projects:

  • The title page of Role Of Effective Communication On The Growth Of Small Scale Business should include the project title, your name, institution, and date.
  • The abstract of Role Of Effective Communication On The Growth Of Small Scale Business should be a summary of around 150-250 words and should highlight the main objectives, methods, results, and conclusions.
  • The introduction of Role Of Effective Communication On The Growth Of Small Scale Business should provide the background information, outline the research problem, and state the objectives and significance of the study.
  • Review existing research related to Role Of Effective Communication On The Growth Of Small Scale Business, identifying gaps the study aims to fill.
  • The methodology section of Role Of Effective Communication On The Growth Of Small Scale Business should describe the research design, data collection methods, and analytical techniques used.
  • Present the findings of the Role Of Effective Communication On The Growth Of Small Scale Business research study using tables, charts, and graphs to illustrate key points.
  • Interpret Role Of Effective Communication On The Growth Of Small Scale Business results, discussing their implications, limitations, and potential areas for future research.
  • Summarize the main findings of the Role Of Effective Communication On The Growth Of Small Scale Business study and restate its significance.
  • List all the sources you cited in Role Of Effective Communication On The Growth Of Small Scale Business project, following a specific citation style (e.g., APA, MLA, Chicago).