Product Planning Distribution And Management

A Case Study Of The Nigeria Bottling Company’s Plc, Enugu
ABSTRACT

Product planning distribution and management are very vital in the production and distribution of very manufacturing organization. Before ever a manufacturing company should come out with a good quality product, it must undergo many processes, from planning for either short range or long, fore casting doing market research and consumer survey, protesting the product and introducing the product to the market through different channels of distribution.
The aim of this study is to describe how the Nigeria bottling company plc, Enugu is really involved in the process of product planning, distribution and management. This is done by gathering information from certain problems usually associated with product planning, and proposing remedial measures after revealing areas of problem. The question in the questionnaire were based on the research question s developed for this purpose while analysis were made using the chi-square (x2) test and percentage from here a discussion of the findings, recommendation and conclusion were made by the researcher.
It is hoped that this will aid managers in planning, distribution and managing the their products by taking effective and efficient decisions in these important decision areas. For examples the company should recruit highly staff and give them adequate training.

TABLE OF CONTENTS

Title page
Approval page
Dedication
Acknowledgment
Abstract
Preface
Table of content

CHAPTER ONE
INTRODUCTION
1.1 Background of the study
1.2 Statement of the problem
1.3 Objective of the study
1.4 Research question
1.5 Scope of the study
1.6 Limitation and problems
1.7 Significance of the study
1.8 Definition of term

CHAPTER TWO
LITERATURE REVIEW
2.1 Meaning of product
2.2 Product classification
2.3 product planning and product development
2.4 Decision areas in product planning
2.5 The function of product planning
2.6 New product
2.7 Planning for new product
2.8 Product attributes
2.9 Product positioning
2.10 The expanding duties of the product manager
2.11 Physical distribution
2.12 Physical distribution objective
2.13 Distribution channels
2.14 Selection channels of distribution

CHAPTER THREE
RESEARCH DESIGN AND METHODOLOGY
INTRODUCTION OF THE STUDY
3.1 Research design or methodology
3.2 Area of study
3.3 Population of the study
3.4 Sample size determination
3.5 Instrument for data collection
3.6 Validation of the instrument
3.7 Reliability of the instrument
3.8 Methods of data collection
3.9 Method of data analysis

CHAPTER FOUR
DATA PRESENTATION AND ANALYSIS
4.1 Presentation and analysis of data
4.2 Testing of hypothesis
4.3 Summary of results

CHAPTER FIVE
DISCUSSION RECOMMENDATION AND CONCLUSION
5.1 Summary of finding a d discussion
5.2 Conclusions
5.3 Recommendations
Bibliography
Appendix

APA

Product Planning Distribution And Management. (n.d.). UniTopics. https://www.unitopics.com/project/material/product-planning-distribution-and-management/

MLA

“Product Planning Distribution And Management.” UniTopics, https://www.unitopics.com/project/material/product-planning-distribution-and-management/. Accessed 20 September 2024.

Chicago

“Product Planning Distribution And Management.” UniTopics, Accessed September 20, 2024. https://www.unitopics.com/project/material/product-planning-distribution-and-management/

WORK DETAILS

Chapters:
5
Pages:
85
Words:
11122

Here’s a typical structure for Product Planning Distribution And Management research projects:

  • The title page of Product Planning Distribution And Management should include the project title, your name, institution, and date.
  • The abstract of Product Planning Distribution And Management should be a summary of around 150-250 words and should highlight the main objectives, methods, results, and conclusions.
  • The introduction of Product Planning Distribution And Management should provide the background information, outline the research problem, and state the objectives and significance of the study.
  • Review existing research related to Product Planning Distribution And Management, identifying gaps the study aims to fill.
  • The methodology section of Product Planning Distribution And Management should describe the research design, data collection methods, and analytical techniques used.
  • Present the findings of the Product Planning Distribution And Management research study using tables, charts, and graphs to illustrate key points.
  • Interpret Product Planning Distribution And Management results, discussing their implications, limitations, and potential areas for future research.
  • Summarize the main findings of the Product Planning Distribution And Management study and restate its significance.
  • List all the sources you cited in Product Planning Distribution And Management project, following a specific citation style (e.g., APA, MLA, Chicago).
WORK DETAILS

Chapters:
5
Pages:
85
Words:
11122