Influence Of NTA Enugu Commercials On The Product Promotion Of Indomie Instant Noodles

A Case Study Of Children In Emene Community
ABSTRACT

Influence of commercial advertising on the productpromotion of indomie instant noodles. A study of the children of Emene community Enugu Focus on commercial advertising which is a potent way of attracting the minds of children towards products or services. This study is anchoreed on two theories which are the cognitive dissonance theory and diffusion of innovative theory. The cognitive disonance explains how human beings are consistenc and attempts to reduce their dissonance. Diffusion of innovative theory stipulates that when the right channel of communication is useed among the members of a social system on innovation can be adopted. The survey research method was used. Simple random sampling for obtaining information from respodents, while the usse of simple random percentage metod was used for the date analysis. Findings indicates that consumers pay attention to commercial advertisement with interest and food then entertaining and informative

TABLE OF CONTENTS

Title page
Declaration
Approval page
Dedication
Acknowledgement
Table of content
Abstract

 

CHAPTER ONE:
1.0 INTRODUCTION

1.1 Background of the study
1.2 Statement of problem
1.3 Objective of the study
1.4 Research Questions
1.5 Scope of study
1.6 Limitation of study
1.7 Significance of study
1.8 Definition of terms

CHAPTER TWO:
2.0 LITERATURE REVIEW AND THEORITICAL FRAMEWORK

2.1 Introduction
2.2 Review of concepts
2.3.1 History of advertising in Nigeria
2.3.2 Purpose of commercial advertising
2.3.3 Advertising and Promotion
2.3.4 Influence of commercial advertising on children
2.3.5 Children as consumers
2.3.6 Pros and Cons of commercial advertising to children
2.3.7 Brief historical background of indomie noodles
2.4 Theoritical framework
2.4.1 Cognitive dissonance theory
2.4.2 Diffusion of innovative theory
2.4.3 Summary

CHAPTER THREE:
3.0 RESEARCH METHODOLOGY

3.0 Introduction.
3.1 Research design
3.2 Population of the study
3.3 Sample size
3.4 Research instrument
3.5 Validity of instrument
3.6 Method of data collection
3.7 Method of data presentation

CHAPTER FOUR:
4.0 DATA ANALYSIS

4.1 Data presentation
4.2 Discussion of findings

CHAPTER FIVE:
5.0 SUMMARY, CONCLUSION, RECOMMENDATION

5.1 Summary
5.2 Conclusion
5.3 Recommendation
References
Apadix

APA

Influence Of NTA Enugu Commercials On The Product Promotion Of Indomie Instant Noodles. (n.d.). UniTopics. https://www.unitopics.com/project/material/influence-of-nta-enugu-commercials-on-the-product-promotion-of-indomie-instant-noodles/

MLA

“Influence Of NTA Enugu Commercials On The Product Promotion Of Indomie Instant Noodles.” UniTopics, https://www.unitopics.com/project/material/influence-of-nta-enugu-commercials-on-the-product-promotion-of-indomie-instant-noodles/. Accessed 20 September 2024.

Chicago

“Influence Of NTA Enugu Commercials On The Product Promotion Of Indomie Instant Noodles.” UniTopics, Accessed September 20, 2024. https://www.unitopics.com/project/material/influence-of-nta-enugu-commercials-on-the-product-promotion-of-indomie-instant-noodles/

WORK DETAILS

Chapters:
5
Pages:
36
Words:
4281

Here’s a typical structure for Influence Of NTA Enugu Commercials On The Product Promotion Of Indomie Instant Noodles research projects:

  • The title page of Influence Of NTA Enugu Commercials On The Product Promotion Of Indomie Instant Noodles should include the project title, your name, institution, and date.
  • The abstract of Influence Of NTA Enugu Commercials On The Product Promotion Of Indomie Instant Noodles should be a summary of around 150-250 words and should highlight the main objectives, methods, results, and conclusions.
  • The introduction of Influence Of NTA Enugu Commercials On The Product Promotion Of Indomie Instant Noodles should provide the background information, outline the research problem, and state the objectives and significance of the study.
  • Review existing research related to Influence Of NTA Enugu Commercials On The Product Promotion Of Indomie Instant Noodles, identifying gaps the study aims to fill.
  • The methodology section of Influence Of NTA Enugu Commercials On The Product Promotion Of Indomie Instant Noodles should describe the research design, data collection methods, and analytical techniques used.
  • Present the findings of the Influence Of NTA Enugu Commercials On The Product Promotion Of Indomie Instant Noodles research study using tables, charts, and graphs to illustrate key points.
  • Interpret Influence Of NTA Enugu Commercials On The Product Promotion Of Indomie Instant Noodles results, discussing their implications, limitations, and potential areas for future research.
  • Summarize the main findings of the Influence Of NTA Enugu Commercials On The Product Promotion Of Indomie Instant Noodles study and restate its significance.
  • List all the sources you cited in Influence Of NTA Enugu Commercials On The Product Promotion Of Indomie Instant Noodles project, following a specific citation style (e.g., APA, MLA, Chicago).