This project is made up of five chapters which contains different information about the project. The importance of containerization as a marketing tool was examined with the aim of assessing its contributions towards the purchase of industrial products to carryout research work, a total of one hundred (100) industrial buyers were used as sample while case study was drawn from Okigwe road, Enugu, Agbani.
To gather data, personnel interview and two set of questionnaire were used one for industrial user and the other two staff. In the analysis of the result, percentage was used while chi-square technique is adopted in testing the hypothesis and it was tested at 5% level of significance. The following hypothesis were tested. Containersation of a product attract a buyer, containerization of a product affect’s users decision to buy. In the course of the research, useful findings were made which among others include, using a good colour combination materials and adequate shape and design to attract buyer’s attention. It was also found that containerization play an important role of impact for promotion of product apart from its traditional role of protection. The belief in the container is a silent sales man. Apart fro this, industrial buyers are motivated to and quantity, therefore for a company to achieve it’s goals. Management should give containerization an intelligent leadership and support. Since containers in a dynamic complex and controversial business area. This involve improving their containers policies are properly implemented.
Container or packaging as the name implies has many uses vis, protection, identification, differentiation of a particular brand for storage purpose of the prPoduct.
Title page i
Approval page ii
Dedication iii
Acknowledgement iv
Abstract v
Table of contents vi
CHAPTER ONE
1.0 Introduction
1.1 Background of the study
1.2 Statement of the problem
1.3 Objectives of the study
1.4 Research question
1.5 statement hypothesis
1.6 Significance of the study
1.7 Scope of the study
1.8 Limitation of the study
1.9 Definition of terms
CHAPTER TWO
2.0 Literature review
2.1 Introduction
2.2 Definition of containerization
2.3 Types of containerization
2.4 The importance of containerization of international freighting
2.5 The benefit of container on distribution of good And services of the freight rates
2.5.1 Factor that affect freight rate
2.5.2 The role of containerization on transport Distribution
2.6 Factor that favoured the development of Containerization
2.6.1 Application of containerization in transport
2.6.2 Effects of containerization on port and shipping
2.6.3 Advantages of containerization
2.6.4 Disadvantages of containerization
2.7 Problems and prospects of containerization
CHAPTER THREE
3.0 Research design and methodology
3.1 Introduction
3.2 Research design
3.3 Sources methods of data collection
3.4 Population and sample size
3.5 Sample technique
3.6 Validity and reliability of measuring instrument
3.7 Method of data analysis
CHAPTER FOUR
4.0 Presentation and analysis of data
4.1 Introduction
4.2 Presentation of data
4.3 Analysis of data
4.4 Test of hypothesis
4.5 Interpretation of results
CHAPTER FIVE
5.1 Summary, recommendation and conclusion
5.2 Summary
5.3 Conclusion
5.4 Recommendation
Bibliography
Appendix 1
Questionnaire
Impact Of Containerization In International Freighting. (n.d.). UniTopics. https://www.unitopics.com/project/material/impact-of-containerization-in-international-freighting/
“Impact Of Containerization In International Freighting.” UniTopics, https://www.unitopics.com/project/material/impact-of-containerization-in-international-freighting/. Accessed 22 November 2024.
“Impact Of Containerization In International Freighting.” UniTopics, Accessed November 22, 2024. https://www.unitopics.com/project/material/impact-of-containerization-in-international-freighting/
Here’s a typical structure for Impact Of Containerization In International Freighting research projects:
- The title page of Impact Of Containerization In International Freighting should include the project title, your name, institution, and date.
- The abstract of Impact Of Containerization In International Freighting should be a summary of around 150-250 words and should highlight the main objectives, methods, results, and conclusions.
- The introduction of Impact Of Containerization In International Freighting should provide the background information, outline the research problem, and state the objectives and significance of the study.
- Review existing research related to Impact Of Containerization In International Freighting, identifying gaps the study aims to fill.
- The methodology section of Impact Of Containerization In International Freighting should describe the research design, data collection methods, and analytical techniques used.
- Present the findings of the Impact Of Containerization In International Freighting research study using tables, charts, and graphs to illustrate key points.
- Interpret Impact Of Containerization In International Freighting results, discussing their implications, limitations, and potential areas for future research.
- Summarize the main findings of the Impact Of Containerization In International Freighting study and restate its significance.
- List all the sources you cited in Impact Of Containerization In International Freighting project, following a specific citation style (e.g., APA, MLA, Chicago).