An evaluation of strategies used in distribution coco-cola is an important aspect of marketing. It domain is ensuring the availability of goods and services. So to find out those problems encountered in ensuring that products get to the right place, at the right, in the right quantities and right condition. The researcher dealt with an evaluation of strategies in distribution and it affect to the management on sale volume and investigation was created on Nigeria bottling company plc, Owerri makers of coca-cola, Fanta, Spirite, Krest, bitter lemon, Eva water. Etc. the rest of the companies’ products will be found in the subsequent chapters
In chapter one are introduction, statement of the problem, objective of the study. Scope of the study limitation of the study, significance and definition of terms hypothesis, in chapter two, related literature was reviewed which gave rise to a more balanced approach of the study, the population of the study cantered on the management and staff of N.B.C plc Owerri. The researchers’ data collection and the researcher personal observation. Research question was formulated and analysis in chapter four, with the use of chi-square and percentages. Based on the findings recommendation have made on the solution for correcting the incident of constant break down of sales truck, the emphasis on improvement of N.B.C order processing procedure and effective utilization of the order company’s material handling equipment etc. there is therefore the expression of hope that the implementation of recommendation of products to consumers.
Title Page
Approval Page
Dedication
Acknowledgement
Abstract
Table of Content
CHAPTER ONE
1.0 Introduction
1.1 General Review
1.2 Statement of the Problem
1.3 Objective of the Study
1.4 Research Question
1.5 The Significance of the Study
1.6 Research Question
1.7 Hypothesis of the Study
1.8 Scope of the Study
1.9 Limitation of the Study
1.10 Definition of Terms
CHAPTER TWO
2.0 Literature Review
2.1 The Concept of Physical Distribution
2.2 Importance of Physical Distribution
2.3 Activities Involved in Physical Distribution
2.4 Organization of the Distribution System
2.5 What is a Strategy
2.6 Types of Distribution Channels
2.7 Distribution and Strategy
2.8 Strategy
2.9 Criteria Selecting Distribution Strategy
2.9.1 Competition
2.9.2 Distribution Centre
2.10 Evaluation of Distribution System
2.10.1 Distribution Problem in Nigeria
CHAPTER THREE
3.0 Research Methodology
3.1 Research Design
3.2 Questionnaire Design
3.3 Sampling Selecting of Respondents
3.4 Sampling Size Determination
3.5 Method of Data Collection
3.6 Observation Techniques
3.6.1 Sources of Data
3.6.2 The Primary Data
3.7 Secondary Data
CHAPTER FOUR
4.0 Data Presentation and Analysis of Data
4.1 Introduction
4.2 Presentation and Analysis of Data
4.3 Findings from Distribution
4.4 Test of Hypothesis
4.5 Testing Method uses is the Chi-square
4.6 Decision Rule
4.7 Discussion on Major Findings
CHAPTER FIVE
5.0 Summary, Conclusion and Recommendation
5.1 Summary
5.2 Conclusion
5.3 Recommendation
Bibliography
Appendix I
Appendix II
Evaluation Of Strategies Used In The Distribution Of Coca –Cola Product. (n.d.). UniTopics. https://www.unitopics.com/project/material/evaluation-of-strategies-used-in-the-distribution-of-coca-cola-product/
“Evaluation Of Strategies Used In The Distribution Of Coca –Cola Product.” UniTopics, https://www.unitopics.com/project/material/evaluation-of-strategies-used-in-the-distribution-of-coca-cola-product/. Accessed 20 September 2024.
“Evaluation Of Strategies Used In The Distribution Of Coca –Cola Product.” UniTopics, Accessed September 20, 2024. https://www.unitopics.com/project/material/evaluation-of-strategies-used-in-the-distribution-of-coca-cola-product/
Here’s a typical structure for Evaluation Of Strategies Used In The Distribution Of Coca –Cola Product research projects:
- The title page of Evaluation Of Strategies Used In The Distribution Of Coca –Cola Product should include the project title, your name, institution, and date.
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- The introduction of Evaluation Of Strategies Used In The Distribution Of Coca –Cola Product should provide the background information, outline the research problem, and state the objectives and significance of the study.
- Review existing research related to Evaluation Of Strategies Used In The Distribution Of Coca –Cola Product, identifying gaps the study aims to fill.
- The methodology section of Evaluation Of Strategies Used In The Distribution Of Coca –Cola Product should describe the research design, data collection methods, and analytical techniques used.
- Present the findings of the Evaluation Of Strategies Used In The Distribution Of Coca –Cola Product research study using tables, charts, and graphs to illustrate key points.
- Interpret Evaluation Of Strategies Used In The Distribution Of Coca –Cola Product results, discussing their implications, limitations, and potential areas for future research.
- Summarize the main findings of the Evaluation Of Strategies Used In The Distribution Of Coca –Cola Product study and restate its significance.
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